Monday, January 25, 2021
No menu items!

New York store windows get dressed for the holidays

The COVID-19 pandemic has influenced New York holiday window store displays in various ways this year.

In 16 different languages and hand claps Macy’s is saying ‘thank you’ to essential workers and activists with interactive windows which allow visitors to create personal scrolling messages and record their hand clips. The store said this is their way of celebrating those who showed “grit, good humor and hopeful spirit during a tumultuous year.”

Bloomingdales hired out-of-work Broadway costume designers sidelined by the coronavirus pandemic and local artists to help them create their festive storefronts.

This year the store is using scent to enhance the viewing experience by sending out the fragrance of pine alongside a window that features a green Christmas tree created with stuffed teddy bears. Peppermint is piped outside a candy-cane themed window. The retailer’s goal is to encourage people to “Give Happy.”

Saks Fifth Avenue took inspiration from the city for its presentation featuring scenes of Brooklyn’s Dyker Heights and the Roosevelt Island tram. COVID-19 also found its way into a window with revelers wearing masks at a holiday block party.

Luxury retailer Bergdorf Goodman created “Bergdorf Goodness” with stained-glass kaleidoscopic statements with words including love, harmony and equality. The store’s windows are meant to reflect “the goodness that is all around us.”

(Production: Alicia Powell/Andrew Hofstetter)

Latest News

SpaceX Falcon 9 rocket successfully completes spacecraft deployment mission

The SpaceX Falcon 9 rocket successfully completed a mission to deploy 143 spacecraft and satellites into orbit...

Dramatic video shows the moment a police vehicle plows through crowd watching street race

A police vehicle in Tacoma, Washington state plowed through a crowd on Saturday (January 23) after responding to street racers in the...

Trump administration had no coronavirus vaccine distribution plan -White House

There was no distribution plan for the coronavirus vaccine set up by the Trump administration as the virus raged in the their...

U.S. Senate’s Schumer says Trump impeachment trial will be fair but move quickly

U.S. Senate Majority Leader Chuck Schumer said on Sunday (January 24) that former President Donald Trump's approaching second impeachment trial in the...

Protesters in New York show solidarity with mass demonstrations in Russia

A group of protesters in New York came out in solidarity with their counterparts in Russia who on Saturday (January 23) demonstrated...

More Articles Like This